Pi Network Unveils Pi Ad Network: Harnessing Collective Resources to Drive Platform-Level Utility

In a significant step towards enhancing the utility of its native cryptocurrency, Pi Network has launched the first prototype of the Pi Ad Network—a groundbreaking platform-level utility that leverages the collective resources of the network to drive adoption and value for Pi cryptocurrency. This innovative initiative represents a major milestone in Pi Network’s ongoing mission to create a decentralized and inclusive digital currency ecosystem.

As outlined in a prior blog post, Pi Network’s unique collective resources make it well-suited for creating utility at the platform level. The Pi Ad Network is the first implementation of this concept, offering advertisers the opportunity to acquire and use Pi cryptocurrency to place ads within the Pi ecosystem and Pi Apps on the Pi Browser.

Check out the pilot integration of the first platform-level utility through the Pi Browser—the Pi Ad Network—in the Fireside Forum app, drawing on the collective resource of the network and ultimately benefiting everyone in the ecosystem. https://t.co/nhFgcdF4qE

— Pi Network (@PiCoreTeam) March 9, 2024

The Pi Ad Network is currently piloting within the Fireside Forum app, providing developers with a glimpse of its potential impact on the platform. Following successful testing, the Pi Ad Network will be released to community developers in the form of a Software Development Kit (SDK), enabling them to integrate advertising capabilities into their own Pi Apps.

The vision behind the Pi Ad Network is to create a self-sustaining advertising ecosystem within the Pi Network, where advertisers must acquire and use Pi to place ads, and developers are rewarded with Pi for displaying these ads. By generating additional platform-level utility for Pi cryptocurrency, the Pi Ad Network aims to benefit the entire network and its community of Pioneers.

After the launch of the Open Network period, advertisers seeking to place ads on the Pi Browser and Pi Apps will need to acquire Pi cryptocurrency and use it to pay the Pi platform for displaying ads. In turn, Pi cryptocurrency will be distributed to developers of Pi Apps displaying ads, creating a cycle of value generation within the ecosystem.

The design and vision of the Pi Ad Network are rooted in the theories and rationale explained in previous announcements on platform-level utility. Drawing on the collective resources of over 55 million Engaged Pioneers, the Pi Ad Network is poised to revolutionize digital advertising and drive further adoption of Pi cryptocurrency.

As Pi Network continues to innovate and expand its offerings, the launch of the Pi Ad Network represents a significant step forward in the platform’s evolution. With its focus on creating value for users and developers alike, the Pi Ad Network exemplifies Pi Network’s commitment to building a more decentralized, accessible, and inclusive digital currency ecosystem for all. Read Similar Story